MASTER IN FAMILY BUSINESS AND SME MANAGEMENT

Requirements

Students must meet one of two requirements:

• University degree
• 3 years of accredited professional experience

Qualifications

Issued by ESERP.

Private Master's Degree in Family Businesses and SME Management

Issued by UNIVERSIDAD CAMILO JOSÉ CELA

Private Master's Degree in Family Businesses and SME Management

Issued by EUROPEAN COMMUNICATION SCHOOL DE FRANCIA - BÉLGICA*

Private Master's Degree in Family Businesses and SME Management, and Communication Strategy.

Qualifications

Students who study and pass ESERP's curriculum, may attend the international conferences that are available to them according to the annual academic calendar. Upon completion of the work assigned to them at the conference, students will receive the corresponding academic qualifications issued by the partner universities and schools, which are listed below:

• Faculty Applied Sciences, Schmalkalden, Germany
• Management School of Maastrich, Holland
• Dublin Business School, Irland

• Staffordshire University, Uk
• University of Teesside, Uk
• European Communication School, France - Bélgica

Careers

• Family Business Management and SMEs
• Strategic Planning
• Accounting Management and Management Control
• Administrative Management - Financial
• Product, Sales, Brand Manager & Key Account Manager
• Innovation, Research and Development

• Human Resources and Labor Relations
• Social Responsibility and Inheritance

Objectives of the Master

Students complete the program gain:

• Strong organizational, leadership, and management skills
• Familiarity with adapting to change and technological innovation
• Skill in providing strategic and operational plans as a senior director of the company.
• Skills working in groups.
• Speed in identifying, analyzing, and solving problems.
• Open-mindedness to socio-economic and cultural environments.
• Know-how for assuming responsibility.

As well as a deep cultural enrichment, on both a personal and professional level in everyday activities, which ultimately transforms the cost of training into productivity for businesses and organizations. .

Faculty

ESERP has a staff of professors, characterized by proven expertise in the various fields that are taught, which allows them to expound on educational themes with first-hand knowledge and with an applicable, operative focus. Moreover, the staff is accustomed to utilizing the most up-to-date teaching methods whilst holding executive positions in the most important national and international companies.

Through applied research- publishing books, articles, case studies and technical notes- the staff combines their teaching curricula with their business practices.

• Profile of the Teaching Staff
• High degree of specialization
• University Degree, Masters or Doctorate
• Experience in teaching and in the education of business directors.

Along with Faculty, teaching roles are carried out by highly renowned guest and honorary lecturers, as well as professors from international academic institutions with which ESERP has established collaboration agreements.

Methodology

• Practice cases and simulations method, that combine the theoretical presentation with analysis and discussion of the studies (case studies are provided by ESERP Business school, IESE Business school, Stanford Graduate School of Business, Harvard Business School, and more).
• ITT-TM Methodology – Intelligence Training Technology, ESERP Business School utilizes this method in reference to its primary objective of academic education based on three pillars:
  • KNOWLEDGE: Knowledge + Case Method. Using the case method of simulation, combined with self-assessment and self-understanding systems, because what is not practiced is not learned.
  • KNOW-HOW: Consulting Method. Self-diagnostic tools to apply to your organization, because what is not practiced is forgotten.
  • CAN DO: Management System. Technological systems to apply the techniques and policies to senior management for decision-making through innovation.
• Renaissance Balanced Scorecard: Tool approved by the creators of the Balanced Scorecard, David Norton and Robert Kaplan of Harvard Business School for:
  • Cost management by activity.
  • Process management of activities
  • Margin Optimization
  • Financial Management
  • Marketing Management
• Intelligent Training Technology Method, to effectively manage any situation in the business environment. The Master takes place in sessions taught by academics, managers, consultants, and experts in the industry. It is essential in order to obtain the degree that students attend 80% of the course lessons and pass the final project for the Master, along with the self-evaluation quizzes. The fifteen hundred hours are split between classroom and online learning and consist of: teamwork, individual work, use of technological tools, and developing and implementing the final project.

Modules